PLAY

A haven of relaxation

Client: Balconette


An AI video project showcasing the many uses and experiences created on a BalcoDeck. The video was part of BalcoDeck’s stand during the Grand Designs expo at the ExCel in London. A lot of testing went into this project. Google’s Veo 2 and Kling AI turned out to be the winning combination. The concept was to showcase a series of scenarios highlighting the many uses of a BalcoDeck. The challenge was to recreate the products and add people in a convincing fashion. Ultimately, we were able to accomplish this.

AI is a great tool to elevate creativity. In terms of production costs and usage rights, a shoot involving many extras would normally be expensive and challenging to coordinate. AI isn’t. If the client understands that AI is not animation, AI can be a great alternative for many companies that might be looking to use video in their marketing, but would normally have been turned off by high production costs.

I am very grateful that Balconette wanted to work with me again and that they were open to trying something new.

GALLERY

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